For more than 30 years Geoff has worked as a facilitator, trainer, writer, editor and corporate communications executive – writing, developing and implementing communication plans, including:
– the introduction of the A380 to the Qantas fleet
– part of the Reconciliation Action Plan (RAP) at SBS Television
– an integral change strategy for a global IT business
Geoff Jaeger Consulting
PRINCIPAL COMMUNICATIONS CONSULTANT
July 2018 – Present
Worked on the 2019 Premier’s Awards for NSW Treasury
Consulted with Uniting on the elements and build of a tender library
Developed a Business Communications plan for Seymour Films
Designed and developed a Change Communications plan for one of the major Australian banks in conjunction with Two Point Co.
Worked with several SMEs on communication strategy and copy
GkJE
CREATIVE PRODCUER
November 2011 – June 2018
Led a creative team to work with a wide range of clients on unique briefs
Consulted on communication strategy for small, medium and global businesses
Wrote, edited, advised on copy and design for print, web and social channels
Managed implementation of goals, tactics and timelines
Curated exhibitions for artists and festivals
Built partnerships across businesses
Squiz
COMMUNICATIONS CONSULTANT
July – December 2017
Reviewed existing communications channels for an audit
Interviewed senior leaders and employees across the business
Presented a strategy to solve an information management problem
Created models and templates for communication rhythms across offices
Recommended a model for circular communication within, and across, roles
Wrote a business case for using a Squiz product in 13 offices across 6 countries
Suggested two-way communication opportunities between employees and leaders
SBS
COMMUNICATIONS COMSULTANT
May – July 2017
Consulted on short-term communications projects
Implemented part of the SBS Reconciliation Action Plan for 2000+ employees
Created key language activities for National Reconciliation/NAIDOC Week
Researched and recommended an approach for SBS employee volunteering
Developed an engagement strategy for the new SBS intranet
The Copy Collective
COPYWRITER
November 2013 – April 2017
Wrote copy for various business projects and campaigns
Edited and reviewed copy for print and digital channels
Qantas Airways
COMMUNICATIONS MANAGER
May 2006 – October 2011
Led a small team working across event, print and digital channels
Facilitated 20+ workshops on clear communication for senior managers
Wrote numerous speeches, editorials and managed regular roadshow events
Facilitated 200+ adult learning classes – customer service, safety and new crew
Influenced senior managers to adopt contemporary communication practices
Delivered periodic and project communications for 6,000+ global employee
Developed a new crew performance management system
Managed a department budget and team recruitment
Managed global employee campaigns
PROJECT MANAGER
October 2005 – May 2006
Wrote multi-million dollar business cases and supported delivery of new Qantas lounges
FACILITATOR
May 2002 – October 2005
Facilitated 200+ adult learning classes – customer service, safety and new Flight Attendant classes
EDUCATION
The University of Sydney
Master of Creative Writing
2017 – 2020
The University of Queensland
B.A. Hons. English Literature
1997
Bachelor of Design Studies
1991
Diploma in Education
1986
Bachelor of Arts
1985
STUDY
Australian Film Television and Radio School (AFTRS)
Script Assessment
2019
Writing for Hollywood
2018
Script Analysis for Producers
2015
New Structures in Screenwriting
2014
Short Film Screenwriting
2013
Running Your Own Creative Business
2012
Screenwriting for Film
2012
Stills Photography
2012
Bronte Writers’ Studio
The Writer’s Gym
2013
Unlocking Creativity
2008